Privacy policy.
What data we collect, why, for how long, and your rights — under the GDPR, in plain English.
Data controller (Responsable du traitement)
BACK AUTO SAS
66 Avenue des Champs-Élysées, 75008 Paris, France
SIREN: 933 387 342
Email: dpo@backautomoteurs.com (or bonjour@backautomoteurs.com if no dedicated DPO)
Applicable law
French Loi Informatique et Libertés and EU GDPR. Supervisory authority: CNIL (Commission nationale de l'informatique et des libertés — the French data protection authority), 3 Place de Fontenoy, TSA 80715, 75334 Paris Cedex 07 — cnil.fr.
Data we collect
Identification (name, email, phone), vehicle data (registration, VIN, engine code), commercial data (orders, invoices, support history), technical logs (IP address, browser, page interactions), and cookies (essential and analytics, where consent applies).
Why we collect
To answer quote requests, deliver engines, manage warranty and after-sales, comply with tax and accounting law, and improve the service. Legal bases (GDPR Art. 6): performance of a contract, compliance with legal obligations, legitimate interest, and consent where required.
Retention
Quote and order data: up to ten years where required for statutory accounting. Marketing data: until you withdraw consent. Cookies: as described in the cookie policy (cookie page to be completed by counsel — Phase 23).
Your rights
Access, rectification, erasure, portability, restriction of processing, and objection. You may withdraw consent at any time where processing is consent-based. You may lodge a complaint with CNIL. Submit requests to the data controller email addresses above.
Sharing
We share data with delivery carriers, payment processors, and partner test laboratories only as necessary to deliver the service (processors under GDPR Art. 28). We do not sell personal data.
Transfers outside the EU
Where a processor is located outside the European Economic Area, we rely on appropriate safeguards (e.g. Standard Contractual Clauses) as required by GDPR Chapter V.
Cookies
Detailed list and consent mechanics: to be completed by counsel — Phase 23.
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